Digital Marketing & Communications Manager
Media, Pr & Communication, Graphic Design Jobs
Job Description
Job Family
Marketing, Communication and Research
Career Stream
Marketing and Brand Management
Leadership Pipeline
Manage Self: Professional
Job Purpose
To coordinate and implement digital marketing and communications activities that enhance Nedbank Zimbabwe’s brand visibility, customer engagement, and corporate reputation through effective content management, digital platform oversight, media relations, and stakeholder communications.
Job Responsibilities
1. Digital Marketing & Content Coordination
Support the implementation of digital marketing campaigns and content initiatives across the Bank's digital channels.
Duties and Responsibilities
Responsibilities
• Coordinate the execution of digital marketing campaigns.
• Manage day-to-day engagement with the social media agency and monitor social media activity.
• Update website content and support digital platform maintenance.
• Develop and publish approved digital content and marketing materials.
• Monitor campaign performance and prepare basic performance reports.
• Support email marketing and digital customer engagement initiatives.
2. Corporate Communications & Media Support
Assist in the delivery of internal and external communications to ensure consistent messaging and brand representation.
Responsibilities
• Draft communications for internal and external audiences.
• Coordinate media coverage and maintain media contact databases.
• Assist in the preparation of press releases, media statements, and fact sheets.
• Support executive communication requirements, speeches, and presentations.
• Monitor media coverage and compile media reports.
• Support internal communication activities and employee engagement initiatives.
Job Responsibilities Continue
3. Stakeholder & Community Communications
Provide communication support for stakeholder engagements, sponsorships, CSR programmes, and corporate events.
Responsibilities
• Support communication activities relating to sponsorships and community projects.
• Coordinate publicity and content for CSR initiatives.
• Support relationship management with agencies, suppliers, and media partners.
• Maintain communication records and stakeholder databases.
• Assist with governance reporting and compliance documentation as required.
Qualifications and Experience
People Specification
The ideal candidate is a proactive, creative and detail-oriented marketing and communications professional with relevant education and experience in digital marketing, communications, public relations or brand management. They should demonstrate strong content development, social media, stakeholder management, planning and communication skills, with the ability to execute campaigns, analyse performance and work effectively in a regulated environment.
Preferred Qualification
BCom Marketing Degree
MCom Marketing
Preferred Certifications
Industry recognised Digital Marketing Certifications will be an added advantage
Minimum Experience Level
• 5–7 years' experience in Digital Marketing, Communications, Public Relations, or Brand Management.
• Experience managing social media platforms and content development.
• Experience supporting communication campaigns and media activities.
• Exposure to the financial services sector or regulated industries.
• Experience working with agencies and suppliers is desirable.
Technical / Professional Knowledge
Communication Strategies
Governance, Risk and Controls
Decision-making process
Understanding of branding & brand building principles and techniques as drivers of marketing strateg
Writing of briefs and verbal articulation thereof to internal and external stakeholders
Development and implementation of marketing plans in support of the marketing and business strategies
Exceptional writing, communication, and presentation skills
Proficient in content and social media management with a proven track record in creativity and ability to develop original engaging content
Proficient in content best practices etc
Regulatory Awareness
Behavioural Competencies
Building Partnerships
Communication
Customer Focus
Decision Making
Initiating Action
Innovation
Work Standards
Quality Orientation
How to Apply
