Digital Marketing Officer – Head Office *1 (Full Time)
Ngo & Social Services Jobs
- Population Solutions for Heal…
- Expires 03 Apr 2026
- Harare
- Full Time
Job Description
This role focuses on designing and implementing social behaviour change communications (SBC) through digital and social media platforms and tools such as chatbots to boost demand for HIV prevention services in pharmacies, including oral and long-acting injectable PrEP, PEP, and HIV self-testing. The incumbent will collaborate with beneficiaries and stakeholders to develop innovative digital tools and interventions, while also co-creating consistent messaging and communication materials for field teams and digital platforms.
Duties and Responsibilities
• Plans effective social behaviour change interventions that enhance prevention literacy, improve awareness of pharmacy service delivery, and increase uptake of HIV prevention products and services.
• Develops a comprehensive digital and social media strategy aligned with SBC objectives, creating engaging, visually appealing, and informative content across platforms.
• Gathers consumer insights to inform impactful social behaviour change interventions targeting pharmacy channel beneficiaries.
• Creates implementation work plans for demand generation to ensure efficient and effective SBC activity coverage.
• Oversees annual SBC planning and budgeting processes for the pharmacy channel.
• Participates in project review and planning meetings to assess progress and inform future strategies.
• Collaborates with IT teams to develop and adapt innovative digital tools and chatbots that provide discreet information and support navigation to participating pharmacies.
• Develops and reviews key messages for integration into digital tools.
• Creates engaging digital content and activities to promote client-facing digital platforms.
• Monitors client engagement and interactions with digital tools.
• Collaborates with beneficiaries and program teams to develop engaging, informative, and visually appealing digital content.
• Identifies and builds relationships with relevant digital influencers and pharmacy channel experts to expand reach.
• Develops and maintains a comprehensive digital and social media content calendar.
• Oversees and proactively manages performance across all digital and social media channels.
• Monitors and analyses performance metrics to inform continuous improvement and strategic recommendations.
• Designs community-based SBC interventions to strengthen uptake and retention in HIV prevention services.
• Develops and reviews key messages and delivery tools for demand creation teams.
• Supports the Head of Marketing in developing and reviewing media campaigns and IEC materials.
• Develops Standard Operating Procedures (SOPs) for SBC activities.
• Identifies communication training needs for demand creation teams and develops capacity-building plans.
• Develops training manuals for Community Health Workers and supervisors to enhance service uptake.
• Observes community engagement sessions and provides feedback for continuous improvement.
• Develops engaging digital and social media graphics.
• Creates visuals for campaigns, posts, and web content.
• Produces and edits video content.
• Supports the Evidence team in developing and reviewing M&E tools for demand creation in the pharmacy channel.
• Develops field assessment, supervision, and reporting tools in collaboration with the Evidence team.
• Develops rollout plans and conducts orientations for program teams on SBC assessment and reporting tools.
Qualifications and Experience
• Degree in Graphic Design, Marketing, Communications, and/or Health Promotions or any related qualification
• Ability to work with Photoshop, Illustrator, CorelDRAW and InDesign, as well as Canva
• Ability to create and edit video and photographic content is an added advantage
• Good knowledge of evolving digital and social media landscape (Chatbots, Facebook, Twitter, LinkedIn, YouTube, Instagram, TikTok) and other digital tools to successfully engage audiences.
• Familiarity with Google Analytics, social media marketing and online advertising.
• Experience in campaign development and community mobilisation for the uptake of medical services
• Clean Class 4 driver’s license with at least 2 years of driving experience.
• Ability to learn quickly and efficiently, with the self-starter skills required to learn new programs as needed.
How to Apply
In return, PSH offers competitive remuneration, commensurate with qualifications and experience. PSH is an equal opportunity employer and encourages applications from qualified individuals regardless of gender identity or expression, race, religion, national origin, or disability. All interested candidates are encouraged to follow the following steps when applying:
Step 1: Complete the Application for the position you wish to apply for, under the 'Çlick To Apply' option below.
Step 2: Send your updated CVs to recruitment@psh.org.zw
All Applications should be shared not later than April 03, 2026.
Please note that applications will be reviewed on a rolling basis and only shortlisted candidates will be contacted.
